ABOUT
Founded by Arlene Goodwin, a mother who experienced firsthand the critical need for complete and accessible medical information while advocating for her medically complex son, Luca.
mA.I Health™ was founded by Arlene Goodwin, inspired by her son Luca's complex medical journey. Luca's health challenges, including a congenital heart defect, stroke, Autism, ADHD, Anxiety, and Epilepsy, highlighted the need for a comprehensive and accessible health information platform. Arlene realised that having all medical information in one place is crucial for making informed decisions and ensuring better health outcomes.
Better information leads to better decisions, and better decisions result in better health outcomes. Join us in taking control of your health journey with mA.I Health™.
Hello and welcome to the mA.I health™ family.
You have just taken an important step in your life long health journey and one that will help ensure you get the optimal health outcomes you deserve.
This App was born of lived challenges and real life risk management. It is so obvious and yet has not been executed anywhere. We want to give people back control of their health journey and help them get the best health outcomes for themselves and their families by ensuring Providers have the ability to make fully informed decisions whenever and wherever they see you. mA.I health™ gives you the power to make that happen. Your full medical history (and that of your family) in the palm of your hands wherever you go.
The App was an epiphany moment after suffering through 10 years of managing my son’s complicated medicated journey across NZ and the US. I’ve lived the challenges at the very pointy end of the curve. The very real risks associated with incomplete information, the repeated tests triggering PTSD, the unlikely medicine contra-indications and the speed at which decisions are made in emergency situations. His care has been a full time job and he has been fortunate that I was able to do that. Not everyone can. Taking some of the stress away from parents and caregivers by ensuring they have all the information all the time was really important to me. The more I thought about it, I realised the relevance for everyone.
Contrary to popular belief, there is no central repository for your medical information. No provider, hospital, GP, Primary care doctor has access to all of your information. As a result, decisions are often made with incomplete data and we are put through the same tests multiple times and asked the same questions over and over as providers try to identify and treat our medical needs. Do you know if you have ever had an allergic reaction to anaesthetic? If so what was it called? What happened? Have you had chickenpox, measles, the mumps? Are you immunised for Hep C? Up to date with Tetanus? Any allergies? What about your parents – as they age and you care for them, do you know their medical history? Do you know your own? That of your spouse? Details for all of your children?
mA.I health™ will allow you to store, retrieve and monitor your full medical journey and that of your children, parents, spouse and anyone else you care for. All on your phone. You can share your medical information with your provider when you need to - to ensure you and your loved ones get the best medical outcomes possible, anywhere in the world.
Thank you for joining us and taking back control of your health journey.
Arlene Goodwin
Co-founder, mA.I Health™
MEET THE CO-FOUNDERS AND TEAM
Arlene Goodwin - Chief Executive Officer
A finance lawyer and banker with over 16 years’ experience leading complex, multi-party financing transactions, she is a natural leader with a strong ability to bring people together to drive outcomes.
Arlene is also the mother and primary caregiver of Luca, a medically complex child, providing her deep, first‑hand experience navigating healthcare systems, accessing health records and working closely with providers in both New Zealand and New York.
Susan Green - Chief Operating Officer & General Counsel
A finance lawyer and banker with over 25 years’ experience delivering complex financing and capital markets transactions, Susan is a highly experienced operator known for her ability to lead teams and drive outcomes across large, multi‑stakeholder projects.
As Chief Operating Officer and General Counsel, she brings a strong track record in executing structured finance deals, leading bank initiatives, and working closely with clients and partners to deliver practical, solutions‑focused outcomes.
Lavy Itzhaky - Chief Technical Officer
A technology leader with over 26 years’ experience delivering complex projects for Fortune 100 clients, Lavy brings deep expertise across mobile, web, AI, and machine learning.
As CTO of Asist‑Lab Inc., he has led the design and delivery of large-scale digital solutions, with a focus on practical implementation and outcomes.
He is PMP and PgMP certified, an accredited trainer, and holds additional certifications in Agile and Java development.
Elad Trachtenberg - Technical Specialist & Adviser
A technology specialist with over 25 years’ experience in IT and software, Elad brings deep expertise in cloud‑native architecture, DevOps, and Agile delivery.
He has held senior roles including Senior FSM Solution Architect at ClickSoftware and Salesforce, and VP of Software Engineering at OverIT, leading large‑scale SaaS transformations across sectors including utilities, oil and gas, defense, and healthcare.
Paul P. Tanico - Strategy & Capital Markets
An experienced investor and business leader, Paul is Chairman and Founder of CastleRock Asset Management and holds leadership and advisory roles across a range of technology, healthcare, and infrastructure businesses.
He has served on boards including the WNET Group (PBS), the New York Academy of Medicine, and the NYU Stern Board of Overseers. With a long track record across capital markets, he brings a global perspective to building and scaling businesses.
Paul is an active investor across sectors including finance, healthcare, technology, energy, and consumer businesses.